Sales techniques part 1
Posted By: Sharon G (Oklahoma)
Date: 2004/5/14 10:14 a.m.
When you are selling something, people buy it for their personal benefit. (well unless they are family then they might buy it as a favor to you)
People are mostly visual and have to be able to "see" how your product will benefit them.
Maybe the customer is a collector of "one of a kind" or "meticulously crafted" items...take advantage of these traits.
If you can manage a large photo of your craft actually being used it might be a good selling point.
The main selling point will be if the price of the item matches the benefits to the customer.
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